Tag Archives: Fire department

Businesses and Fire

I think the topic of what the REAL impact of a fire WILL be on even a large business, but particularly a small business, is vastly understated in our business. I heard a statistic early in my career that has always stuck with me--70 percent of businesses will either never reopen, or will fail within 5 years.

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What is the Fire Service Culture?

It’s like the weather: everyone talks about it. “It” is the culture of the fire service in the United States of America. We hear it, we see it (in print and on-line), and we talk about it. Lately, what’s most prominent in this communication is: We need to change the fire service culture.

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Why Do Firefighters Work 24-Hour Shifts?

We are all together in recognizing and addressing the significant unmanaged risks posed by Fire & EMS personnel suffering from fatigue. The dots are out there. We just need to start connecting them before, once again, someone else does it for us.

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Getting Customers to Buy: Marketing for Fire & EMS

The reality that's "hitting" home with many Fire & EMS organizations today, however, is that their citizens do have a choice. In the current economic climate, where most local governments are having to make tough fiscal decisions, elected officials and their constituents are making "buy" or "no buy" decisions regarding the public safety services for their community. Don't believe it? Look at how many cities, towns, and counties are laying off personnel, closing fire stations, cutting back on non-emergency services, etc.

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