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Tag Archives: fire department marketing

Marketing Fire and EMS: What’s your department’s brand?

January 3, 2017 Leave a comment

The reality that's "hitting" home with many Fire & EMS organizations today, however, is that their citizens do have a choice. In the current economic climate, where most local governments are having to make tough fiscal decisions, elected officials and their constituents are making "buy" or "no buy" decisions regarding the public safety services for their community.

A Picture is Worth a Thousand Words

December 2, 2013 2 Comments

Photographs and other imagery that predominantly portray female firefighters as sexual objects first, and firefighters second, communicates a very powerful “marketing message” whether men and women in the fire service choose to accept it or not. (Don’t think so? Just ask any marketing professional “worth their salt” what they think).

Successful Transformational Change in a Fire and EMS Department: How a Focused Team Created a Revenue Recovery Program in Six Months--From Scratch Now available on Kindle and in paperback editions!

The National Alliance on Mental Illness (NAMI) is the nation’s largest grassroots mental health organization dedicated to building better lives for the millions of Americans affected by mental illness.
Sometimes it’s easy to recognize the signs that you need to talk to someone about how you’re doing. But it can also become routine to ignore the effects of stress and trauma as you respond to calls, take extra shifts, and manage all the usual stressors day after day.
It’s essential to practice self-care and check in with yourself regularly. Be aware of how you’re feeling, especially after difficult shifts. Don’t let symptoms of trauma or stress reach a dangerous level. Visit the Public Safety Professionals page on our website for more info!