Tag Archives: emergency planning

Social media tools such as Facebook, Twitter, Instagram, Pintrest and others have become THE way that people share information and expect to get information before, during, and after a natural or man-made disaster. I truly believe that and I also believe this: any public safety agency that doesn’t understand and fully embrace my previous statement is going to have a “rough row to how” during and after their next “big one.”

The emergency management community has only just begun to utilize social media networks to capture the collective knowledge of the public during natural disasters and other emergencies to direct response and save lives. But to do this effectively and efficiently your organization and community need a social media strategy. Merely adding a Twitter or RSS feed to your emergency management plan is not a strategy.